• Us Citizen

• Green Card

• Corp-Corp

• Consulting/Contract

• UG :- - Not Required

• PG :- - Not Required

• No of position :- ( 1 )

• Post :- 27th Aug 2021

• Translate & build design requirements into new or existing Subway webpages and web/digital applications served through Adobe Target

• Develop front-end and back-end architecture for responsive Subway webpages and other digital services (HTML, JavaScript, CSS)

• Design and document customized Adobe Target tracking specifications for digital content and partner with technology teams to ensure proper implementation.

• Collaborate with our technology teams to add, update and verify implementation of Adobe Target code/SDKs on subway.com, order.subway.com, native mobile app

• Collaborate with Adobe Product Owners and other key stakeholders to define and implement requirements as needed.

• Diagnose and troubleshoot Target platform configuration issues, including and not limited to plug-ins, server call types, cookies, Link Tracking, visitor ID service, eVars, s.props, success events, merchandising variables, raw data feeds, pathing/fallout, segmentation and marketing channels

• Complete user acceptance tests (QA and reporting confirmation) of new & modified implementation plans and/or products.

• Write functional specifications and technical documentation on concurrent activities • Assess levels of risk and effort of proposed development tasks

Knowledge and Skills Required:

• At least 5+ years of experience with marketing technology tools including Adobe Analytics/Google Analytics, Adobe Target, DTM/Launch/Tealium/Ensighten, and marketing pixels

• History of successful technical consulting and/or architecture engagements with large-scale customers or enterprises

• Experience with usability, conversion analysis, and multivariate testing

• Hands-on experience on Adobe Target and Adobe Analytics reporting

• Good to have understanding / exposure to cross product integration ( i.e. Target – Campaign, Target – AAM etc..)