• US Citizen

• Green Card

• EAD (OPT/CPT/GC/H4)

• H1B Work Permit

• Corp-Corp

• W2-Permanent

• W2-Contract

• Contract to Hire

• Consulting/Contract

• UG :- - Not Required

• PG :- - Not Required

• No of position :- ( 1 )

• Post :- 5th Sep 2023

   Design and develop Adobe Analytics/ Google Analytics solution and technical implementation documentation for web and app platforms

·       Assist Product and Marketing Teams in defining business critical KPIs for Web & Mobile analytics reporting

·       Ensure data accuracy with on-going QA, audits and data integrations across internal teams, multiple systems, technologies and external vendor tools and applications

·       Provide a leadership role in the evaluation and use of web analytics capabilities to maximize insights into the use and effectiveness of digital platforms.

·       Administer the Adobe Analytics product from top to bottom - variables, processing rules, classifications, marketing channels, data feeds, Mobile Services, etc

·        Partner with Product and Marketing teams to guide the implementation of 3rd party marketing pixels via Adobe Launch

·       Learn and advise on Adobe Analytics integration opportunities and best practices with other Adobe tools such as Adobe Target, Adobe Campaign Manager, Adobe Experience Manger, etc. 

·       Lead collaboration sessions among IT Engineering teams and Product groups to facilitate optimal tagging, reporting and analytics capabilities.

·       Build and execute tagging test cases to ensure that the appropriate metrics are being collected by Adobe Analytics and fed into the enterprise data warehouse

·       Administer the Adobe Admin Console privileges for all Users and User Groups for Adobe Analytics, Google Analytics & Adobe Launc