Define data sources, data format, ingestion, cleansing, validation, transformation requirement in details
Define segmentation, insight details to be built in Data Cloud
Detailed BRD creation for campaigns and use cases which needs to be deliver
Define configurable solutions that comprise workflows, reports, custom objects, and validation rules.
Manage various salesforce projects, including gathering information, planning, and executing projects.
Formulate and maintain salesforce solution documentation. (e.g., process flows, data models, and technical specifications)
Works with the design team to ensure that the most significant business operations are addressed.
Educates and promotes CDP and Marketing cloud standard procedures to guarantee that the solutions produced are highest in class for the business's overall strategy and ethos.
Create a requirements management strategy for the project, which describes; the process for elicitation, documentation standards, and formats.
Familiarity with the backlog grooming process, attributes, review, and approval process.
Plan and monitor scope by ensuring that needs are within the SOW's scope and communicating any variances for inclusion in the change control process.
Assist the product owner in defining value and priority and selecting scope for upcoming releases and sprints by facilitating the continuing backlog grooming process.
Maintain a functional grasp of the business requirements and project solutions.