• US Citizen

• Green Card

• EAD (OPT/CPT/GC/H4)

• H1B Work Permit

• Corp-Corp

• W2-Permanent

• W2-Contract

• Contract to Hire

• Consulting/Contract

• UG :- - Not Required

• PG :- - Not Required

• No of position :- ( 1 )

• Post :- 18th Dec 2023

PURPOSE:
This role will be focused in the setup, execution, and evaluation in A/B and Multivariate testing related to website optimization via Adobe Target, as well as executing and maintaining content targeting initiatives in coordination with the Digital Content & Merchandising team.

EXPERIENCE AND QUALIFICATIONS:
• BA/BS degree in Math, Marketing, Computer Science or other analytical or quantitative area is required
• Strong mathematical skills, analytical skills and mastery of web analytics techniques to transform raw data into insights and recommendations that will effectively support decision making processes
• Familiarity and experience with website front-end programing languages (HTML, CSS, JavaScript)
• Working experience with a digital analytics solutions ( Adobe Marketing Suite/Adobe Analytics, Adobe Target)
• Expertise in data collection, development, and reporting data-driven insights and recommendations
• Strong quantitative and qualitative skills with proven data interpretation abilities and technical skills
• Knowledge of multi-site website functionality, tracking, concepts and tagging infrastructure
• Experience with statistical analysis methods and tools (e.g. A/B testing, t-tests, z-tests)
• Genuine team player, able to work well and pleasantly in a team and work independently for the team
• Ability to communicate effectively with technical and non-technical audiences

SKILLS:
• 4+ years of relevant work experience as an analyst within the Adobe Marketing Analytics Suite or similar digital analytics solution
• Understanding of multivariate statistical analysis, including regression, decision trees and cluster analysis
• Understanding of enterprise website tags and tag management.
• Strong interest in digital marketing data, including website testing/optimization, reporting/analysis, analytics, optimization and eCommerce trends and capabilities to enhance data collections, architecture, analysis, toolsets and best practices.

EDUCATION:
BA/BS degree in Math, Marketing, Computer Science or other analytical or quantitative area is required.