Responsibilities and Duties
- Create content marketing campaigns to drive leads and subscribers Use SEO best practices to generate traffic to our site
- Regularly produce various content types, including email, social media posts, blogs, and white papers
- Actively manage and promote our blog, and pitch articles to relevant third-party platforms
- Edit content produced by other members of the team
- Analyze content marketing metrics and makes changes as needed
- Collaborate with other departments to create innovative content ideas
Qualifications and Skills
- Bachelor's degree in English.
- Knowledge of digital marketing tactics, including SEO, email marketing, and web analytics
- Excellent writing skills, as well as the ability to communicate and collaborate effectively
- The ability to consistently meet tight deadlines
- At least six months of experience writing for a B2B audience.