Responsibilities:
- To develop the business by planning, directing and implementing sales strategies and programs to achieve or exceed the sales objectives for the region.
- To effectively lead a team of sales and manage the business by achieving the sales objectives
- Meeting the revenue and margin targets for the region - Driving business development activities of the region
- Generating sales of company products in the region to achieve or exceed the annual sales targets
- To plan, prepare and exist control over sales budget, sales forecast, sales plan etc
- Developing sales plan to ensure optimum utilization of resources in the region
- Ensuring that all promotions are within the budget
- To ensure coordination and relationship management with distributors, customers, as well as other departments
- Ensuring that distributors and customers in the region are provided with information about new or improved products and services in order to improve sales in the region.
- Developing and maintaining an efficient distribution network
- Ensuring commercial hygiene by monitoring damages, complaints etc
- Acquire knowledge regarding competition product, strategies to counter attack competition in the best possible manner
- Exercising stock control at customer point, distributor point and CFA
- Maintaining appropriate stock levels at customer point, distributor point and CFA
- Ensuring smooth supplies and timely dispatch to distributors from CFA
Skills Sales, Business Development
Technical Competency
- Sound knowledge of sales
- Strong understanding of modern trade and general trade