Exp: 2-7 years
Np:30days
Location : Bangalore
Shift : 2-11 PM
Must Skills : Web Analytics , Adobe Launch , Adobe Implementation with front end skills .
Adobe Analytics Specialist
- In-depth knowledge of web analytics
- Experience on designing, tracking and reporting key performance metrics, traffic behaviors, and campaign performance
- Understanding of Traffic Drivers
- Adobe Analytics
- Adobe Launch
Responsibilities:-
- Maintain, evolve, and develop Adobe Analytics Dashboards to deliver reports, data, and insights to key stakeholders
- Deliver compelling data visualizations to provide meaningful insights into the site performance
- Partner with marketing and analytics lead(s) to understand marketing objectives and related measurement / reporting requirements and KPIs
- Advise stakeholders of opportunities to enhance website UX based on insights derived from the data
- Use data to inform / recommend experiments to drive improvements to online UX
- Monitor reports and troubleshoot as necessary to ensure high degree of accuracy
- Provide QA support of tagging and analytics
Requirements:-
- 2 years experience working in digital analytics or a related field
- Previous experience working with Adobe Analytics, tag management systems (Adobe Launch preferred) and data layers
- Be results-oriented, responsive, professional and dedicated to customer success
- Possess a creative and problem-solving mentality
- Good interpersonal, presentation, and soft skills both verbal and written