Roles and Responsibilities
- Writing, editing and proofreading content.
- Managing a content team consisting of writers, graphic designers, videographers, etc.
- Develop content strategy aligned with short-term and long-term marketing targets
- Collaborate with marketing and design teams to plan and develop site content, style and layout
- Create and publish engaging content.
- Formulating a cross-platform content strategy.
- Brainstorm with team members to develop new ideas.
- Build a following on social media.
- Provide editorial, creative and technical support to team members.
- Track web analytics to ascertain content engagement levels.
- Manage content across all platforms, including email and social media.
- Optimize content according to SEO.
Desired Candidate Profile
- 3-5 years of related job experience
- Strong problem-solving skills
- Exceptional communication and project management skills
- In-depth knowledge of running B2B campaigns for SaaS companies
- Ability to manage several marketing content simultaneously
- A good understanding of current marketing trends
Perks and Benefits