Required Skills

Online marketing PPC

Work Authorization

  • Citizen

Preferred Employment

  • Full Time

Employment Type

  • Direct Hire

education qualification

  • UG :- - Not Required

  • PG :- - Not Required

Other Information

  • No of position :- ( 1 )

  • Post :- 7th Sep 2022

JOB DETAIL

  • Launching and optimizing PPC campaigns
  • Monitoring and controlling across search platform accounts
  • Tracking KPIs and producing useful reports for management
  • Forming executing effective paid search strategies for PPC and social
  • Launch and optimize various PPC campaigns including search, display, GSP, retargeting ads, etc.
  • Identifying new keywords and exploring new market segments
  • Monitor budget and adjust bids to gain better ROI
  • Track KPIs to assess performance and pinpoint issues
  • Produce reports for management (e.g. dashboards)
  • Write attractive and concise copy for adverts
  • Suggest and develop new campaigns across multiple channels
  • Maintain partnerships with PPC ad platforms account managers
  • Find ways to reduce risk of click fraud
  • Keep abreast of PPC and SEM trends
  • Running and Managing social ads for brand and lead gen campaigns- 2-3 years experience managing Facebook Instagram ad account(s)

Technical Skills and Qualification

  • Well versed with Google AdWords, Bing Ads center, Facebook ads, LinkedIn ads, adroll, etc.
  • Google AdWords Certification (preferred)
  • Facebook Blueprint Certification (preferred)
  • Understanding of custom audiences and lookalike audiences
  • Strong understand of bidding techniques (Auto Bid, CPC, CPM, oCPM)
  • Strong at statistical analysis, spreadsheets
  • Ability to navigate, schedule or generate reports quickly
  • Ability to multi-task and prioritize projects

Company Information