Citizen
Full Time
Direct Hire
UG :- - Not Required
PG :- - Not Required
No of position :- ( 1 )
Post :- 30th Jul 2022
Candidate will be responsible to manage, execute and report BTL Marketing , Event Marketing Experience Centre promotion
plans to build brand awareness, increase engagement and lead generation. Candidate will be responsible for managing and
executing the experiential marketing plans for the brand. Candidate will co-ordinate with regional sales team for their BTL and
Events requirement and will plan the relevant effective solution in given time frame and budget. Candidate will be travelling to
Various partner stores and events across India to plan and execute the branding work.
Responsibilities :
Candidate will be responsible to manage and execute BTL Marketing Plans for the brand including Partner Store Branding, Hogar
Experience Centre Branding, Events, Trade Shows, RWA Activations. Candidate will be responsible for creating presentations, reports
concept notes for BTL Marketing activities, Events RWA. Candidate will also coordinate with various vendors and agencies to
procure samples and materials required for BTL Marketing and marketing support to the partners. Candidate will also co-
Ordinate with internal and external teams / agencies to ensure timely deliveries of marketing support of the sales teams and
partners.
Required Skills :
MBA or Relevant Master Degree
Knowledge of BTL Marketing : Signage, Standee, Canopies, Posters, Flex Banners, Event Stall Design, Printing of
Brochures Catalogues, Merchandising
Hands on experience in creating, planning, budgeting and executing BTL marketing strategies for a luxury brand
Event Management experience is a must
Experience of working with event or BTL marketing agencies external partners on showroom design, store branding,
events, trade shows, RWA activations
Knowledge of vendor contracts and agreements
Good organizational techniques with meticulous attention to details
Desired Candidate Profile:
Excellent written and verbal communication skills in English Language
Knowledge in Advanced MS Office
Good Negotiation skills
Good time management skills
Pleasing personality
Willingness to Travel