Analyze web traffic and implement SEO/SEM, marketing, and sales performance metrics
Building strong client relationships and making brand-centric campaigns
Required Candidate profile:-
Advanced knowledge of Google AdWords
Promoting website online
Blog creation, optimization, etc + Search Console, Analytics, AdSense, and Ads by Google
Monitor and Implement SEO/SEM, marketing, and sales performance metrics.
Undertake SEO tasks including on-page, off-page, Owning Keyword Rankings and tracking them Design, build, maintain and nurture social media presence.
Increase the organic reach of the website through various activities.
Understand and research market, competition, customer needs, and industry value chain.
Monitor and measure digital marketing efforts using marketing tools like Hub spot, Google Analytics, Google Search Console / Webmaster, AdWords, WhoIsVisiting, Mail Chimp, Hoot Suite, and the latest tools in the market.
Planning the end-to-end lead demand generation through campaigns and inbound marketing.
Promoting the company s solutions and services by running email campaigns, hosting webinars, and podcasts, and attending and organizing events.
Focus on the creation of rich media content and assist in preparing marketing collateral like service offerings, brochures, etc.
Provide concise, timely accurate reporting and tracking.
Person will be responsible for bid management and optimization of multimarket PPC campaigns to agreed campaign/profitability targets.
Delivering performance reporting and insight to the PPC team and local market teams.
Assisting with creating optimizing and reporting PPC campaigns using Ad Words and bid management solutions.
Knowledge:
Have a stronghold in various aspects of SEO, Email Marketing, Digital Marketing, and Paid Advertising
Willing to learn and execute various digital marketing tasks, using new/existing tools
Have great problem-solving skills and an ability to apply structure to a loosely defined problem