Citizen
Full Time
Direct Hire
UG :- - Not Required
PG :- - Not Required
No of position :- ( 1 )
Post :- 31st Mar 2022
DescriptionWe are looking for a driven Digital Media Manager to attract and interact with targeted virtual communities and networks users.
The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue by strategically exploiting all aspects of the social media marketing roadmap.
Digital Media Manager should have a solid understanding of how each social media channel works and how to optimize content so that it is engaging on those channels. You are responsible for joining relevant conversations on behalf of the brand and soft selling the product by providing support to current and prospective customers.
Key Functional Areas of Responsibility:
•Manage, review, and perform daily account responsibilities associated with Google AdWords, Facebook, LinkedIn and other search platforms.
•Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
•Manage the creation of large keyword lists.
•Provide creative copy suggestions and graphical ad templates.
•Manage Display network placement lists on AdWords and through other contextual advertising platforms.
•Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.
•Provide oversight, manage, and be able to generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
•Keep pace with search engine and PPC industry trends and developments