• Citizen

• Full Time

• Direct Hire

• UG :- - Not Required

• PG :- - Not Required

• No of position :- ( 1 )

• Post :- 5th Nov 2022

Digitant, thought-leading digital marketing, is hiring a Marketing Automation/Email marketing specialist immediately. Digitant is the digital marketing partner for medium and large businesses in the US Canada and helps them set up and operate their digital marketing activities.

The ideal candidate would be someone with exceptional marketing automation knowledge and skills. The candidate would be willing to go the extra mile to deliver quality.

Responsibilities

• Create Email strategy

• Create Email design along with designer

• Create lists for campaigns

• Setup email campaigns in Hubspot/Marketo/Eloqua Email marketing tools.

• Select assets- whitepaper, cases studies, reports for the email campaigns

• Setup workflows

• Create personas for campaigns

• Create Drip campaigns

• Set up mass mails for newsletters

• Track the performance of email campaign

• Lead scoring setup in the tool

• Prepare the Performance reports

Requirements

• Ability to research and identify opportunities for improvement

• Deep knowledge of Automation techniques, online marketing platform tools, and best practices

• Ability to create lead generation and nurture campaigns.

• Tremendous attention to detail

• Methodical approach and critical view of activities

• Degree in Marketing is a plus