• Citizen

• Full Time

• Direct Hire

• UG :- - Not Required

• PG :- - Not Required

• No of position :- ( 1 )

• Post :- 7th Oct 2022

Roles and Responsibilities

Understanding business strategy and developing Marketing strategy in co-ordination with the leadership team, Design and execute the Marketing annual operating plans (supported by Management Team) Co-ordinating with external vendors, agencies and the parent US company

Responsibilities include -

1) Digital Marketing - Co-ordinate with agency for SEO, CMS, Google Analytics for the company websites

2) Social Media Leverage - distinct strategies for Facebook, LinkedIn, Twitter, YouTube, Instagram Social media analytics and tools

3) Competition benchmarking, Email Marketing, Mass Marketing Solutions, Metrics and Analytics Email campaign measurement and continuous improvement strategies via digital platforms

4) Content Marketing - Develop integrated content strategy across all digital platforms and write Thought Leadership blogs/ PR articles

5) Research and report writing and spin off white paper

6) Co-ordinate events, create content ideas for events such as round table & panel discussions
- Plan and execute 2-4 company events every year, Negotiate external event sponsorships and execute participation, Advertising and PR Develop content and co-ordinate with agencies for ad design / PR placements

7) Vendor/Partner Deliverables - Social media agency- briefing & output management PR agency-briefing & output management -co-ordination with & roll out global strategies

Desired Candidate Profile

MBA - Marketing specialization with 3-5 years of relevant experience or BBM-Marketing with 5 years experience or Mass Communications degree/diploma with 3-5 years of relevant experience or BA/MA in English with 3-5 years experience

Certification in Digital Marketing would be an advantage

Overall Marketing understanding and demonstrated related experience.

Strong digital marketing expertise and related experience.

Perks and Benefits