Greeting from QUOTIENT...!
We are currently hiring for Digital Marketing Role for leading broking firm.
Interested candidate can apply on qcnaukri@gmail.com
Location :- Andheri East
About the role
The Assistant Manager- Performance/Digital Marketing will drive best practice across paid search, paid social, display, programmatic & affiliate campaigns. In addition to maintaining a strong hold over day to day PPC and Digital Media activity.
Key Responsibilities:
- Drive performance marketing campaigns for IIFL Securities
- Deliver ROI strategies
- Understand and expand upon knowledge of attribution, conversion rate optimization and user-experience
- Ensure quality assurance processes are adhered to by the agency
- Analyze wider industry and market trends and how these apply and affect our performance
- Ensure correct measurement strategies are in place
- Identify areas for growth and initiate growth strategies
- Generate case studies and award entries
Desired Candidate Profile
Minimum 3 years Paid Search related experience preferably in an agency.
• Demonstrable experience in a biddable role
- Good knowledge of broader digital spectrum, specifically including social, programmatic and direct display buying
• Experience in planning, managing and activating multichannel campaigns (Organic Search, Facebook, YouTube)
• Advanced knowledge of Ad Words and Analytics
• Strong communication skills and ability to engage with planning teams and also brand leaders
• Be solution driven, innovative and proactive with how you drive performance for your accounts
Will Ideally Have
- Experience in driving innovation in Biddable media
• Advanced knowledge of Microsoft Excel
Skills and Abilities
- Strong analytical and problem solving skills
• Competent mathematical ability
• Creative and inquisitive mind
• A team-player.