Responsibilities and Duties
- The main focus of this role will include being responsible for the overall Organic Search, keyword Research, page speed optimization, content optimization, link building, local search optimization and increasing traffic & conversion.
- The successful candidate must have a solid understanding of SEO on page & off page, and experience in social media, online advertising, website development, and analytical reporting.
- Plan and monitor the ongoing company presence on social medias (Twitter, Facebook etc.)
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- Launch optimized online adverts through Google AdWords, Facebook etc.
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- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Perfect knowledge of how to monitor SEO performance by using SEO tools available (Google Analytics, Search Console, SEMrush, Screaming Frog, etc.)
- Responsible for analysing client s goal and designing the marketing plan that works best.
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- Reviewing client s current website
- Developing long term relationships with key clients.
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- Depth knowledge in Link Building & Social Media Marketing to Create campaigns and strategies.
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- Follow SEO trends and stay up-to-date with new tools and practices
- Required Experience and Qualifications
- Work experience as an SEO Analyst or similar digital marketing role
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- Candidate should have knowledge of On-Page and Off-Page SEO
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- Expertise in Google Analytics
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- Familiarity with keyword research and management tools
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- Experience with email campaigns and paid advertising
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- Understanding of ranking factors and search engine optimization practices