Requiring both technical and creative skills, a Web Designer job description typically includes some of these tasks and duties:
- Designing engaging and responsive landing pages
- Integrating client CMS programs and data feeds into websites
- Optimizing sites for maximum speed and scalability
- Employing industry and design best practice through website build process Conducting website testing
- Liaising with back-end developers to ensure web and app logic is properly integrated
- Ensuring website function and stability across devices i.e. desktop, mobile, tablet
- Working with marketing and research teams to incorporate brand elements and relevant market research findings into website
- Providing internal support and external customer service throughout the build and launch process of the website
Skills And Qualifications
- Possession of creative flair, conceptual/visual ability and originality.
- Understanding of brand identity, colours, iconography typography usage.
- Insight in packaging, retail design and trends on a local and global level.
- Translate brand packaging strategy into graphic brand and packaging design.