Required Skills

Search engine marketing SEM Customer acquisition

Work Authorization

  • Citizen

Preferred Employment

  • Full Time

Employment Type

  • Direct Hire

education qualification

  • UG :- - Not Required

  • PG :- - Not Required

Other Information

  • No of position :- ( 1 )

  • Post :- 27th Sep 2022

JOB DETAIL

Role Summary:

  • Managing and developing search campaigns both organic and paid for the company and clients.
  • Working closely with department heads, this position requires someone with a solid foundation in paid-search tactics and strategies.

Skills:

  • Proven SEM experience and success managing PPC campaigns across Google, Yahoo and Bing.
  • Well-versed in performance marketing, conversion, and online customer acquisition.
  • String analytical and reporting skills.

Responsibilities:

  • Identifying powerful keywords to drive the most valuable traffic
  • Running PPC campaigns with the help of analysis of keywords
  • Optimize copy and landing pages for search engine marketing
  • Perform ongoing keyword discovery, expansion and optimization
  • Research and analyze competitor advertising links
  • Executing tests, collecting and analyzing data, identifying trends and insights in order to achieve maximum ROI in paid search campaigns
  • Tracking, reporting and analyzing website analytics, pay-per-click (PPC) initiatives and campaigns
  • Managing campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
  • Keep up-to-date with the latest trends and best practices in search engine marketing

Qualifications:

  • Post graduate or graduate
  • Should be well versed with digital marketing
  • Knowledge of Google analytics, Search Console, Google AdWords is must.
  • Open to working in rotational shifts

Company Information