Key Responsibilities as an E-commerce Sales and Marketing Executive (US Market)
- Build and execute eCommerce marketing campaigns including campaign setup, execution, and optimization (i.e. own site, marketplace, email, SMS, social media, affiliate marketing, etc).
- Manage daily operations for eCommerce including updating listings on all marketplaces like Amazon, Walmart, Wayfair, CVS, Walgreens, Staples, Costco, and others.
- Setup execute paid advertisement on Amazon, Walmart, Google shopping and other marketplaces
- Manage and optimize all marketing channels including e-commerce, social media, digital, Amazon, Walmart, Google Shopping, and any other cutting-edge ways you bring to the table.
- Building and executing social media marketing strategies.
- Develop e-commerce creatives to ensure the e-commerce experience is o the brand to promote acquisition, sales, and retention.
- Update website banners, custom landing pages, and other content needs.
- Test and ensure accuracy of all site assets, links, promotions, and marketing content for the site.
- Updating, and providing insights on, core reporting processes that detail the various aspects of product performance.
- Reporting on various performance matrices demonstrating the KPIs.
- This role is to manage the US-based marketplace places and therefore, may require some days (not everyday) availability as per the US timezone for the team meetings.
- Requirements for an E-commerce Sales and Marketing Executive (US Market)
- Bachelor s degree in marketing or related field and 2+ years of experience in marketing, eCommerce, or digital marketing preferred
- Should have process knowledge of Retail Ads Marketing.
- Proven experience managing marketing programs in an eCommerce, digital marketing, or marketing environment.
- Passion for digital and the eCommerce space. Demonstrated understanding of digital marketing strategies and tactics.
- Knowledge of paid platforms, e-commerce marketplace ad platforms, and/or digital marketing tools.
- Strong PC skills (Windows, Word, Excel, PowerPoint)
- Experience with Google Analytics, UX, or Adobe.
- Strong organizational and project management skills.
- Must have global exposure to the online retail market
- Soft Skills
- Proficiency in English
- Efficient taskmaster
- Self-reliant and quick learner
- Exposure to asynchronous working
- Creative and efficient problem solver
- Strong critical and logical thinking.
- Creative and efficient problem solver
- You have very higher chances of grabbing this position:
- If you have been part of the Amazon/Wallmart seller advertising
- If you are familiar with online retail-specific to the US market
- If you take initiative and work independently.
- Excellent marketing sales technique with communication skills